Issue

01

A DIFFERENT TYPE OF AGENCY

As a collective, The Factory Interactive is fueled by a passion for developing enduring messages conceived through a marriage of design and technology. At the core, we are explorers of possibility and architects of memory. We create rich immersive experiences that increase message retention and reward the audience. Our mission: give personality to products, resulting in a stronger, more effective brand.

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305.752.9400
info@thefactoryi.com

The Factory Interactive’s eZine into the world of Online Marketing & Design Interaction.

SEOtrack™ – Business Development Solutions For Search and Social Media Marketing. By jason

As you know, the world of digital media and interactive advertising is experiencing tremendous growth. The competition within the digital landscape is perpetually evolving and emphatically dynamic. As an agency, TFI strives to stay one step ahead of the learning curve…mainly by defining the learning curve.

To help our clients in the battle for relevancy, especially during bleak economic times such as these, we have developed a “turn-key” business development program called “SEOtrack”. Our program uses Search Engine Optimization (SEO), Search Engine Marketing (SEM), as well as Social and Viral media as catalysts for “jump-starting” 360-degree marketing campaigns while maintaining focus on your key profit centers.

SEOtrack™

SEOtrack™

SEOtrack™ is a revolutionary search-based, digital marketing strategy designed specifically to leverage the power of online search results. How important is a well-crafted and executed search engine and social media marketing strategy? Consider the following recent statistics: In October 2008, roughly 12.5 billion U.S. search requests were handled by the top three players (Google, Yahoo! and MSN) – Google accounted for 63% of that volume (ComScore).

SEOtrack has been designed to diagnose, prescribe and treat your online marketing initiatives with a systematic, quantifiable, results driven program that maximizes your resources and budget. SEOtrack combines the immediate benefits of a managed keyword media buy with long-term search engine optimization efforts to effortlessly push your online properties to the front of the pack.

SEOtrack combines on- and off-site optimization practices in an effort to achieve your visibility goals. We only employ white hat SEO techniques and will never, under any circumstances, turn to unethical (black hat) SEO processes during your search marketing program.

We encourage you to carefully review the reports and analyses generated by SEOtrack; they will provide you with a solid roadmap to implementing an aggressive digital strategy. Due to the competitive nature of most industries, developing a digital strategy will require meticulous planning, profound analytical research, and precise implementation of innovative marketing tactics.

The Factory Interactive are here to help guide you through the process of understanding exactly where you stand and what you stand to gain. Ask questions. Seek out answers. Learn from your mistakes and the mistakes of your competitors. We know it can be a difficult task for many, but we are confident in SEOtrack’s ability to help you: Adapt. Evolve. Prosper in the digital global marketplace – lets build this success story together.

Start building your online strategy today!

http://www.seotrackonline.com/
Call us: 305.752.9400
Email us: inquiries@seotrackonline.com
Follow us on twitter: http://twitter.com/thefactoryi

SEOtrack™ - getting started

SEOtrack™ - getting started

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Filed under: Agency Life,Agency News,SEO — @ 5:47 pm

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Our Agency’s Culture and Values By jason

As a collective, The Factory Interactive is fueled by a passion for developing enduring messages conceived through a marriage of design and technology. At the core, we are explorers of possibility and architects of memory. We create rich immersive experiences that increase message retention and reward the audience. We give personality to product, which results in a stronger, more effective brand. The Factory Interactive continues to look toward the horizon for new technological innovations and advancements that will provide our clients the competitive advantage needed in today’s global marketplace. We have been at the forefront of this, an unprecedented era of global communication, from the time that the web could only blink, your email was read using PINE, Netscape was called Mozilla and long before anyone had ever heard of eBay or Amazon.

We are the generation who grew up with an Atari and now own the Xbox. We don’t ‘surf’ the internet, but rather, help to define it. The web does not stop at six o’clock for us, it rides shotgun in our conversations, integrates into our daily lives and, more often than not, keeps us awake at night. We continually challenge ourselves in order to remain fresh, creative, knowledgeable ambassadors of the mediums that have become a part of our daily routines. It is with this passion and our core beliefs in what we do that is manifested in every project we undertake.

This is the official blog for The Factory Interactive, where we will be sharing our insights regarding marketing trends, web development, advertising tactics, and the current state of affairs for our agency.

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Filed under: Agency Life — Tags: , , , — @ 2:58 pm

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Good Design is Good Business. By jason

Our Agency’s Culture and Values

As a collective, The Factory Interactive is fueled by a passion for developing enduring messages conceived through a marriage of design and technology. At the core, we are explorers of possibility and architects of memory. We create rich immersive experiences that increase message retention and reward the audience. We give personality to product, which results in a stronger, more effective brand. The Factory Interactive continues to look toward the horizon for new technological innovations and advancements that will provide our clients the competitive advantage needed in today’s global marketplace. We have been at the forefront of this, an unprecedented era of global communication, from the time that the web could only blink, your email was read using PINE, Netscape was called Mozilla and long before anyone had ever heard of eBay or Amazon.
We are the generation who grew up with an Atari and now own the Xbox. We don’t ‘surf’ the internet, but rather, help to define it. The web does not stop at six o’clock for us, it rides shotgun in our conversations, integrates into our daily lives and, more often than not, keeps us awake at night. We continually challenge ourselves in order to remain fresh, creative, knowledgeable ambassadors of the mediums that have become a part of our daily routines. It is with this passion and our core beliefs in what we do that is manifested in every project we undertake.

This is the official blog for The Factory Interactive, where we will be sharing our insights regarding marketing trends, web development, advertising tactics, and the current state of affairs for our agency.

Post to Twitter


Filed under: Agency Life — Tags: , , — @ 9:25 pm

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Effective SEO marketing requires meticulous analysis of keywords, link relationships, information architecture and the site's visual design.
Is your web solution working for your business? Contact a digital marketing expert at The Factory Interactive to find the answer.