As a collective, The Factory Interactive is fueled by a passion for developing enduring messages conceived through a marriage of design and technology. At the core, we are explorers of possibility and architects of memory. We create rich immersive experiences that increase message retention and reward the audience. We give personality to product, which results in a stronger, more effective brand. The Factory Interactive continues to look toward the horizon for new technological innovations and advancements that will provide our clients the competitive advantage needed in today’s global marketplace. We have been at the forefront of this, an unprecedented era of global communication, from the time that the web could only blink, your email was read using PINE, Netscape was called Mozilla and long before anyone had ever heard of eBay or Amazon.

We are the generation who grew up with an Atari and now own the Xbox. We don’t ‘surf’ the internet, but rather, help to define it. The web does not stop at six o’clock for us, it rides shotgun in our conversations, integrates into our daily lives and, more often than not, keeps us awake at night. We continually challenge ourselves in order to remain fresh, creative, knowledgeable ambassadors of the mediums that have become a part of our daily routines. It is with this passion and our core beliefs in what we do that is manifested in every project we undertake.

This is the official blog for The Factory Interactive, where we will be sharing our insights regarding marketing trends, web development, advertising tactics, and the current state of affairs for our agency.